$85K+
Brand / E-commerce · Case Study
$85K+ in month two of a brand's new life
The old brand wasn't converting, so it got rebuilt from the ground up — positioning, creative, funnels. Month two: $85K+ in new sales.
$85K+
Month-two sales
2 months
From rebuild to result
The Problem
Positioning, creative, and funnel had drifted from what the market responded to. Paid traffic was landing on an experience that talked people out of buying.
The Approach
- Rebuilt positioning around the value people actually pay for, validated against real audience response.
- Created a new creative system designed to be tested, not just admired.
- Relaunched the funnels so ad, landing page, and checkout told one story.
- Measured the relaunch on revenue and ROAS from day one.
The Result
$85K+ in new sales by month two — proof the rebrand converted, not just refreshed the look.
Systems & tools
Timeframe
First two months post-rebuild
Results are from real engagements, drawn from campaign reporting. Client identities are withheld.
The work behind the numbers
Results come from creative, funnels, and systems someone actually has to build. Here's a sample of mine.
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